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Magazine fundraisers are one of the oldest fundraising ideas. They are still around because they can be such a strong source of income for a school. But today's magazine fundraisers are dramatically different - sales are now online so they are completely hands-free and paper-free!
We've chosen FastTrack Fundraising as our magazine fundraiser sponsor, because they have over 1,000 magazines to choose from, offer a 40% profit on every sale, have a fantastic customer service team, and because their program is so incredibly easy to implement!
FastTrack Fundraising has taken the traditional magazine fundraiser and converted it to an online magazine store, making it more convenient and hassle-free to raise funds fast. Because it's all done online, there are no catalogs or forms to hand out, no money to collect, and no orders to add up. In just a few minutes your organization can set up their own, personalized webpage. Best of all, it's 100% FREE to implement!
This is by far the easiest fundraiser to implement:
- Launch and customize your free magazine fundraiser webpage in minutes.
- Email supporters and ask them to purchase subscriptions online.
- Receive monthly checks for 40% of all sales!
1. CREATE A CUSTOMIZED WEBPAGE IN MINUTES
Create your own personalized, magazine fundraiser webpage in minutes. Simply complete an online form at FastTrack Fundraising that includes your organization's information, fundraising goal amount, fundraiser end date, and a message from your school (i.e. Welcome to our online store. Please support the XYZ School's efforts to build a computer lab by purchasing or renewing a magazine subscription today.).
FastTrack Fundraising generates and hosts the webpage for you. If you have any questions, they have a phone number for you to contact them for assistance.
Click here to set up your online Magazine Store or to request a free sample kit from FastTrack Fundraising.
2. EMAIL SUPPORTERS
Once you've setup your webpage, email school families and faculty asking them to support your fundraiser by purchasing magazines from you.
This is where collecting contact information becomes important. Under our Increase Participation page, we discuss ways to increase PTO involvement such as collecting contact information and launching an email newsletter in order to send email reminders about PTO events.
But it's never too late to collect contact information. Simply distribute a form through the students backpacks and faculty mailboxes. Once the forms have been returned to you and the data has been collected, send an email asking supporters to purchase magazines.
Include your magazine fundraiser webpage link directly in the body of your email. The link is obtained by going to your magazine page and copying the url link from the address bar at the top of the page and pasting it directly into your email text. Because the link begins with http// or www., the link will automatically turn into a live link the reader can click on.
Here are some tips for creating an email that generates sales:
- Informative Subject Line: Emails will only be opened if those receiving the email recognize either the email Sender or the information in the Subject Line. State the school name and purpose in the subject line (i.e. XYZ School PTO Fundraiser, XYZ School PTO Newsletter)
- Email Sender: Emails can either be sent from a school's own email account or by through the FastTrack Fundraising site. Bonuses can only be tracked from emails sent directly through the site, thus it's recommended that all emails be put through their site. If you choose to also send emails through your school's email account, we suggest sending with a school website address (i.e. name@xyzschoolpto.org). Or create one for free at yahoo.com (i.e. xyzschoolpto@yahoo.com). If the email is sent from a PTO Committee Member, just remember to have an informative subject line.
- Address the Email: Dear XYZ School Supporters or Dear XYZ School Parents, Faculty, and Students
- State the Purpose: State exactly why you are emailing. For example, In an effort to raise $4,000 for educational enrichment programs, the XYZ School is hosting an online Magazine Fundraiser. XYZ School will receive 40% of all sales.
- Provide the URL Link: Place the url webpage link in the center of the email where it can be easily identified.
- Ask for the Sale: For example, Please support our fundraiser by purchasing magazine subscriptions through our online store where you'll save up to 85% off regular prices!
- Tell them how to order: For example, Choose a magazine that interests you or a family member from a list of 1000 titles. Pay online using a credit card and your magazines will arrive in your mailbox.
- Ask them to forward this request: For example, Please forward this email to your families, friends, and co-workers and ask them to renew their magazine subscriptions or make a purchase through our webpage in support of the XYZ School.
- Say Thank You: Always remember to thank them! For example, Thank you, in advance, for taking the time to review our Magazine Fundraising page. Every purchase gets us one step closer to providing quality programs for our students.
3. RECEIVE MONTHLY CHECKS
At the end of each month your profit check for the prior month's earnings will be sent. Your organization will receive monthly checks for 40% of all sales! It's that simple.
BONUSES
FastTrack also offers incentives for you to succeed:
- FastStart: Sell 20 subscriptions on the first day, get $100 bonus!
- Email Blast: Send out 20 emails, get $10 bonus with first purchase!
- Milestones: Sell 50 magazine subscriptions or raise $500, get $100 bonus!
BENEFITS
There's no need to form a committee, obtain volunteers, hard sell to family and friends, or distribute product. Just one person can implement a FastTrack Fundraising online magazine fundraiser in minutes. Other benefits of running an online magazine fundraiser include:
- Everybody loves magazines
- No product to store or deliver
- Fundraise effortlessly 24 hours a day, 7 days a week
- No inventory to deal with or cash to collect - checks will be mailed directly to you.
- FastTrack Fundraising offers the world's largest magazine fundraiser - with over 1,000 titles to choose from, everyone is bound to find one that interests them.
- Supporters save up to 85%
- Keep 40% of all sales, plus potential bonuses
- It's easy!
Click here to set up your online Magazine Store or to request a free sample kit from FastTrack Fundraising.
ADDITIONAL ADVERTISING
In addition to email advertising, we recommend groups include their Online Magazine store web address on any newsletter, flyer, or other printed promotions they distribute. For example, "Need to renew or order a new magazine? Save money and support us by ordering through www.supportourgroup.com/ZXXX".
THANK YOUR SUPPORTERS
At the close of the fundraiser, please remember to always send one final email thanking everyone that participated in the magazine fundraiser. Let them know how much money you were able to raise for your school due to their support.
GUARANTEE
FastTrack offers a 100% risk-free satisfaction guarantee. They guarantee complete customer service by providing excellent quality and service. A personal fundraising counselor will be provided to you with assistance to ensure your fundraising success.
QUALITY CUSTOMER SUPPORT
As the publisher of PTO Ideas I search for companies with the highest quality customer service. I have found the representatives at FastTrack Fundraising to be extremely helpful, supportive, and always available to answer my questions. FastTrack Fundraising provides their customers with online Chat Services as well as a direct phone number to their customer service personnel so you can contact them easily at any time.
Click here to set up your online Magazine Store or to request a free sample kit from FastTrack Fundraising.
Now that you know how, implementing an online Magazine Fundraiser should be easy!
SAMPLE EMAIL
TO: XYZ School Supporters
SENDER: email@xyzschoolpto.com
SUBECT: XYZ School PTO Magazine Fundraiser
TEXT:
Dear XYZ School Parents, Faculty, Students, and Friends:
With the help of so many generous supporters, the XYZ School was able to install a new computer lab that has benefited over 1,000 students since it's installation four years ago. We are so grateful to be part of a community that takes such an interest in the future of our children.
With technology changing so quickly, the lab is now in need of upgrades and repairs so that we can continue to offer our students these necessary skills in today's world. That is why we have joined forces with FastTrack Fundraising to raise these funds with an online Magazine Fundraiser.
Please support our fundraiser by purchasing or renewing magazine subscriptions through our online store where you'll save up to 85% off regular prices! Choose a magazine that interests you or a family member from a list of over 1,000 titles. Pay online using a credit card and your magazines will arrive in your mailbox. It's that simple and the XYZ School will receive 40% of every sale!
(place url link here)
Please forward this email to your families, friends, and co-workers and ask them to make a purchase through our webpage as well.
Thank you, in advance, for taking the time to review our Magazine Fundraising page at (state url link here). Every purchase gets us one step closer to providing quality programs for our students.
Sincerely,
XYZ School PTO
email@xyzschoolpto
PTO Ideas has provided you with ideas for a magazine fundraiser. This information should not be used as a legal reference and may not be all-inclusive. We suggest consulting with the head of your school, an accountant, or any other essential professional.
Information pertaining to FastTrack Fundraising has been provided by FastTrack Fundraising, should be confirmed by FastTrack Fundraising, and is subject to change.
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